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8 Ways Your Business Can Boost Productivity with AI

9 July 2024

AI is a hot topic that’s revolutionizing the business world. Here,Tessa Kaday from AI transcription tool Trint, shares the ways businesses can utilize AI to boost their productivity.

If you’re wondering, “can AI tools help businesses get ahead of the competition?” you’d be right. AI can automate repetitive tasks, optimize workflows and provide intelligent insights, allowing employees to focus on more strategic and creative tasks. By integrating AI into daily workflows, company leaders can improve both productivity and customer satisfaction, driving overall success and growth.

Some of the most popular AI tools businesses can benefit from include AI-powered project management tools, customer service platforms and AI content creation tools. These can greatly speed up manual tasks so that teams can get more done in less time. Here, I’ll be sharing the ways businesses can make the most of AI.

Improve customer experience

No one wants to get stuck doing mundane and repetitive admin tasks. Instead, let AI do the heavy lifting and free up time to focus on more creative or crucial jobs. For example, AI-powered chatbots can manage customer inquiries, even in another language. This frees up human agents to tackle more complex issues. Plus, when customers can get a response to their query straight away, it can lead to enhanced customer satisfaction and brand loyalty. AI can also analyze customer data to provide personalized recommendations and services. For instance, in ecommerce, AI can help deliver highly personalized product recommendations to help drive sales further.

Work more efficiently as a team

Collaborating strongly as a team is crucial to any business. So, instead of slowing meetings down with admin tasks such as note-taking, let AI lend a hand. Using AI transcription tools, you can transcribe phone calls, video calls and in-person meetings and conversations. That’s less time spent taking and writing up notes, and more time reviewing every word of the conversation with AI — plus less chance of human errors. You can also utilize AI summary tools to create a general outline of your meeting that can be shared across teams to save time for anyone who couldn’t attend.

Increase accessibility

Some AI tools can greatly improve the accessibility of your content. For instance, real-time transcription can help ensure everyone in a meeting or interview can participate fully, such as providing people who are deaf or hard of hearing access to a spoken conversation as it happens. It also supports individuals who may have difficulty understanding accents or fast speech, which can make collaboration much more efficient and inclusive. When hiring, you can also attract a wider talent pool.

What’s more, having more accessibility can greatly improve your customer experience and allow your business to reach a broader audience. By offering subtitled videos and audio transcriptions, alongside other accessibility measures, you can get ahead of your competitors. 

Generate new ideas

Alongside repetitive tasks, AI can provide a helping hand when it comes to more creative jobs like idea generation. Certain language-learning models can help spark new content ideas by offering blog post suggestions, headlines, video ideas and more. This can vastly speed up the ideation process, so teams have more time to work on putting their ideas into practice.

Speed up data analysis

Instead of spending hours trawling through large datasets, AI tools can significantly enhance data analysis by automating data collection, processing and interpretation. Team members can get faster and more accurate insights to help them make more informed decisions in just a fraction of the time it would take to do it all manually.

Not only can AI tools process data in real-time, but they can also analyze historical data to identify patterns and predict future trends. This capability helps businesses forecast demand, optimize inventory and develop strategic plans. For instance, predictive analytics can be used in marketing to anticipate customer behavior and tailor campaigns accordingly.

Similarly, AI can make analyzing qualitative data more efficient. Some AI models can leverage natural language processing techniques to extract insights from text-based data. By transcribing or translating interviews and meetings, you can use AI to highlight important keywords or phrases that are frequently mentioned. This way, you can search through large amounts of information in an instant to understand recurring themes, sentiments and more. This can be particularly useful when gathering feedback from employees during appraisals, or collecting customer feedback.

Make workflows more efficient

With an AI-based project management tool, businesses can optimize workflows by assessing availability across teams. AI can also help team members prioritize tasks by analyzing deadlines and dependencies. This way, employees can more effectively balance their workload, preventing burnout and ensuring on-time delivery.

Some AI tools can also make writing and editing processes much more efficient. Instead of emailing multiple drafts of documents, team members can all work on the same document at the same time — helping your team reach their final draft quicker than ever.

Break down language barriers

If you work with customers, clients or offices around the world, AI can help to break down barriers. For example, you can transcribe and translate meeting notes to share with other countries. These tools work in just a few minutes, unlike manual translation which can take days or weeks. This way, you can ensure everyone’s on the same page, regardless of location.

Tap into new audiences instantly

Not only can AI translation tools make it easier to connect with clients around the world, they can help you tap into brand-new audiences in no time. Whether you’re translating marketing materials, blog posts or your whole website, AI can help you localize your content for a global audience. Some tools also allow you to generate translated captions for video content to extend your reach.

More accessible content doesn’t just allow you to capture a larger audience either. Customers often feel more comfortable and valued when they are addressed in their preferred language. This personalized approach can lead to higher customer satisfaction and loyalty.

What are the drawbacks of using AI in the workplace?

While AI can greatly improve workflows within a company, there are some things you may want to bear in mind. For one, AI tools can be an investment, so it’s worth considering what kind of software would suit your business and the potential ROI. If possible, look for technology that can be scaled up or down depending on your company’s size to avoid paying more than you need to.

Another problem is the potential dependability your productivity may have on AI. If the system fails or experiences downtime, having a robust contingency plan can help minimize disruptions. Opting for serverless technology also reduces the likelihood of connectivity issues that can hinder productivity.

By integrating AI technology into your daily workflows, you can deliver superior customer experiences, boost productivity and drive sustainable growth. For even more business and tech news and advice, take a look at the full collection of articles at Innovation in Business.