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Packages Packages About Us Introduction innovationinbusiness.com Welcome to the Media Innovator Awards 2023, introduced to you by Innovation in Business for its debut year! This prestigious awards programme celebrates and recognises outstanding achievements in the media industry and commends them on their achievements. As the media landscape continues to evolve, it is crucial to honour the businesses that have demonstrated exceptional innovation and excellence. Join us as we shine a spotlight on the trailblazers and visionaries who are shaping the future of media! The Media Innovator Awards 2023 is designed for businesses and professionals within the media industry who have made significant contributions in their respective fields. Whether you are a content creator, broadcaster, technology provider, or marketer, these awards are tailored to recognize your exceptional achievements. Innovation in Business aims to bring together the best and brightest minds in the industry to celebrate their accomplishments. In 2023, the media industry is experiencing a wave of consolidation. Analysts predict that this trend will continue, as businesses seek partnerships, joint ventures, and collaborations to accelerate market entry. Additionally, immersive technologies such as virtual reality (VR) and augmented reality (AR) are becoming more accessible, allowing media companies to create and publish content in engaging and immersive formats. The adoption of AI by content creators is another exciting trend to watch, as it has the potential to reinvent the landscape, opening doors to a greater variety of people and posts for brands to collaborate with. Innovation in Business is proud to highlight the importance of dedication and excellence in the media industry. By recognizing and honouring the outstanding achievements of businesses and professionals, we aim to inspire others to push boundaries and embrace new ideas. Our commitment to fostering innovation in the business world drives us to create platforms like the Media Innovator Awards, to showcase exceptional talent. Bronze Package 695 GBP • Full page article • Bespoke trophy • Personalised digital logo May21135 mainly catering for mass-produced cars. There’s a risk that some of these niche, historic car brands might not survive electrification unless companies such as IONETIC address their specific needs.” Dr. Monica Marinescu, Co-Founder of IONETIC and Senior Lecturer, Department of Mechanical Engineering, Imperial College London, said: “The EV battery sector is set to grow 15-30% annually for the next 10 years and so there is a huge opportunity for an agile start-up such as IONETIC. At a time when competition in this space is stronger than ever, it is crucial automotive companies pursue battery technologies that provide a balance between performance, cost reduction and resource optimisation. Our battery solution is the product of a diverse team of battery scientists, educated and trained at Imperial College, one of the world’s leading universities. We leverage the latest, stateof-the-art technologies to help businesses transition to electric mobility.” IONETIC reveals revolutionary electric vehicle battery pack technology cutting costs and development time for automotive manufacturers • UK start-up IONETIC’s state-of-the-art battery pack design platform can enhance energy density of EV battery packs by over 30% compared to existing off-the-shelf solutions1 • Its software quickly generates customisable, optimised designs that can increase the utilisation of pack volume by up to 120%2 • IONETIC can reduce battery pack design costs by over 90%3 for automotive OEMs • With plans to open a UK-based factory next year, IONETIC is set to be the only UK-based battery pack developer to offer an end-to-end, in-house battery solution, from initial conceptualisation to mass production IONETIC, the dynamic UK start-up specialising in electric vehicle (EV) battery pack technology, today launches its state-of-the-art EV battery pack design platform, which can cut the development cost and time for automotive manufacturers bringing a new electric vehicle to market. Producing a high-performance and safe battery pack solution has traditionally been expensive and time-consuming for many automotive companies. Fully customised designs are often unaffordable, while existing off-the-shelf battery pack solutions suffer from low energy density and poor optimisation. This is particularly true for lower volume niche automotive manufacturers with unique requirements. IONETIC overcomes these problems by offering an efficient blend of cost and customisation to help accelerate battery pack development like never before. Its state of the art software-based platform can boost energy density by 30% and increase utilisation of pack volume by up to 120%, compared to existing off-the-shelf solutions. It can also produce a battery pack design in days and reduce the costs of getting from requirements to mass manufacture by over 90% for automotive OEMs. This is due to the platform’s ability to automatically generate designs according to a series of fully adjustable parameters, while offering a vertically integrated solution to battery pack production, which includes homologation and mass manufacture. IONETIC is planning to open its first UKbased battery manufacturing facility next year, which will enable it to begin pilot production of its own battery pack designs. This will make IONETIC the only UK-based battery pack developer to offer an endto-end, in-house battery solution, from conceptualisation and prototyping through to homologation and production. James Eaton, CEO and Co-Founder of IONETIC, said: “There are many stages needed to get a battery pack into production. Automotive companies need to consider requirements, system design, homologation, embedded control, manufacturing options, and vehicle integration, to name a few. These stages are often done by different companies, which can lead to a costly, fragmented process. At IONETIC we facilitate all these stages, simplifying the process and reducing the cost for EV OEMs. “We’re currently focusing on niche automotive companies in the UK and Europe. They typically make less than 10,000 vehicles per year, so probably don’t meet the minimum order quantities of large global battery pack suppliers, or can’t meet their high design fees. These niche vehicle-makers are the unsung heroes that keep society functioning. Trucks, buses, construction vehicles, service vehicles and emergency vehicles all need to electrify in the next decade. We’re also in talks with iconic car brands and sports car manufacturers. Gigafactories are “These niche vehiclemakers are the unsung heroes that keep society functioning.”
Packages Packages Silver Package 995 GBP • 2 page article • Bespoke trophy • Personalised digital logo • Personalised digital certificate Apr21077 OwlGaze launches revolutionary predictive threat detection solution, Blacklight, in the UK OwlGaze, the provider of cutting-edge, end-to-end cybersecurity solutions, today announces the UK launch of its revolutionary predictive AI threat detection software, Blacklight. OwlGaze’s mission is to keep organizations protected and to enable businesses to navigate their way through today’s complex and disjointed layers of cybersecurity. Blacklight is the first ever truly predictive, cloud-native, AI-powered detection software that acts as a centralised cybersecurity command centre for any organisation. Using advanced Artificial Intelligence (AI) and Machine Learning (ML), Blacklight is capable of sophisticated predictive threat detection, based on the collection, normalization, and analysis of all telemetry data. Blacklight’s investigation and threat hunting capabilities are aided by AI & ML based security analytics and data correlation. Enabling security teams to uncover threats more efficiently and gain better visibility. Blacklight significantly decreases risk and minimizes cost, and is available from a single, unified platform that is fully compatible with other security tools. “OwlGaze is proud to offer British businesses our unique, end-to-end predictive threat detection solution, enabling them to identify, prioritise and prevent cyber-attacks using advanced analytics and AI technology,” says Ralph Chammah, Chief Executive Officer of OwlGaze. “The threat detection market is undergoing radical transformation fuelled by continuously evolving changes to infrastructure, remote workforce, budget restructuring, and other business, compliance and security drivers. Today’s businesses, from startups through to large, multinational enterprises, are increasingly affected by cyber threats and they struggle to keep up. “Not only are we seeing a growth in the number of businesses targeted by cyber criminals, but attacks are also becoming ever more sophisticated, with increasing financial, operational, and reputational costs. At the same time, the cybersecurity market is highly fragmented and opaque for most businesses. To date, there has been very little cooperation between software vendors in the industry, and many claims about the intelligence and effectiveness of various solutions are exaggerated, at best. This was the reason we started OwlGaze, guides clients through complex cyber-related issues through our proprietary software, Blacklight. Our team’s decades of experience in cybersecurity gives us an unrivalled view of corporate requirements for British businesses, across multiple client industries.” A truly next-gen Security Information & Event Management (SIEM) using advanced Artificial Intelligence and Machine Learning to enable predictive threat detection and threat hunting Company: OwlGaze Legacy Security Information & Event Management (SIEM) platforms no longer meet the growing needs of security practitioners who face new and emerging threats. In its early days, SIEM was shaped by compliance drivers that dominated the era, like PCI or HIPAA. In recent years, however, SIEM has struggled to keep up with the challenges of cloud adoption and other digitization initiatives, falling behind in three critical areas: speed, flexibility, and scale. Traditional reactive SIEM approaches are becoming obsolete in today’s dynamically changing threat landscape, generating excessive alerts and false positives, and requiring time-consuming deployment and implementation, with limited scalability. OwlGaze’s Blacklight software gives today’s security leaders and SOC analysts a unique SOCaaS solution with attack detection, investigation, response, and compliance capabilities. Blacklight works seamlessly with other existing security solutions within a client’s technology stack, and uses all available data points to continuously detect, prioritize, and act upon attempted malicious activities. Blacklight’s cloud-based design allows low costs, truly predictive approach and scalable architecture that are unique features within the industry. “Many of today’s organisations are playing a catch-up game with increasingly sophisticated cyber criminals,” says Miro Pihkanen, Chief Security Officer, OwlGaze. “At OwlGaze, we understand that cyber threats shouldn’t be managed at an individual level, but that a more holistic approach is needed. Our mission at OwlGaze is clear: we help organisations identify, manage, and mitigate daily cyber risks to transform business performance in a safe environment. Importantly, we help proactively detect and prevent multi-disciplinary cyber threats, not just singular events. “Our unique approach is scoped, designed, and developed by cybersecurity and software industry leaders. It is based not only on theory but on decades of hands-on experience, by a team with a very clear understanding of the challenges and pain-points of the users of SOC and SIEM software. We are truly leveraging AI and ML, as Blacklight has been built from the ground up with these technologies in the core roots and foundations of the software. Unlike many other vendors who just scatter randomly trendy buzzwords into marketing materials.” OwlGaze launches revolutionary predictive threat detection solution, Blacklight, in the UK Gold Package 1,595 GBP • Your company logo on the Front Cover • 2 page article • Bespoke trophy • Personalised digital logo • Personalised digital certificate May21135 and HRtech company Flair) raise Seed funding within their first few months of joining the programme, and 6 companies (Boxx, Compare Ethics, Eccobell, Framework, Ruka and Owni) awarded the Black Fund Grant by Google for Startups. Tech Nation is delighted to be partnering with Cooley once again to deliver this year’s Libra 2.0 programme. Chris Coulter, a London-based Cooley partner and member of the firm’s diversity committee, said: “We were hugely impressed by the first cohort of businesses in Libra’s inaugural programme for underrepresented founders, and we are excited by the second group about to start this month. The quality of ideas and level of entrepreneurship we have seen are testament to the huge contribution to be made by the UK’s leading ethnic minority founders. We are proud to play a part in these startups’ journeys and to support the ongoing mission of Libra.” Tech Nation, the UK’s leading growth platform for tech scaleups, today announces the 35 tech startups with Black, South Asian, East Asian or Arab founders who have been accepted into Libra 2.0; the second iteration of the Libra programme for ethnically underrepresented tech founders in the UK. Companies accepted into the newest Libra programme are working to transform multiple sectors; from finance, healthcare and clean technology to education and HR. This includes innovative companies who are creating technology to help growing diverse communities save money for the future (Bloom Money), working to end period pain for women (Hormonious Flo), and turning under-used nutritious plants from the forest in Central America into novel, carbon-negative superfoods (Tierra Foods). This year, 40% of the new cohort companies are based outside of London - including companies from Scotland (such as Cyberodane), the North West (such as Dicey Tech), the East of England (such as Swapped) and the West Midlands (such as &facts). On top of this regional diversity, 63% of the companies have female founders, and collectively the companies operate in over 17 different countries (including the UK). The aim of this year’s Libra programme The six-month government-backed Libra programme was created to tackle the racial diversity challenges that exist in UK tech. Last year, Extend Ventures reported that between 2009 and 2019, three quarters of VC investment went to all-white founding teams, while under a quarter (23%) went to multi-racial founding teams, and just 0.24% went to allBlack founding teams. By supporting ethnically underrepresented tech leaders based in the UK (who are growing and scaling despite VC funding challenges), Libra aims to strengthen the UK’s position as one of the best places in the world to start and grow a business - for everyone. While the inaugural Libra programme focussed on improving the Black founder experience, Libra 2.0 will focus on companies with at least one ethnic minority founder with lived experience of little or no access to capital, networking and commercial opportunities, to help them access equal opportunities and accelerate their scaling journey. Libra 2.0 follows on from the success of the Libra 1.0 programme, which saw 2 Black-founded startup companies (edtech company Framework Tech Nation selects 35 scaleups to join programme • 35 tech startups have today been selected to join Tech Nation’s second Libra programme; designed specifically to combat racial inequality in UK tech by supporting ethnically underrepresented founders. • The companies selected to join Libra 2.0 are: &facts, Alice Camera, Boltzbit, Bendi, Bloom Money, COYOSY, Cyberodane, Data Duopoly, Dicey Tech, Fintellity, FoodLama, FullSpektrum, FutureMatch, Heyr, Hormonious Flo, Husmus, Hypha, Kodobe, Kweevo, LMF Network, CargoScanner, Manageable, Melior AI, Monadd, MySocialPulse, Ocushield, Resony, Sitigrid, Softlink.ai, Swapped, Tierra Foods, Uome, Veriom, WealthOS and ZeroCode Cloud. • The new companies joining Libra collectively employ over 170 people and have raised over £10 million in venture capital investment. • A majority (63%) of companies joining this year’s Libra programme have at least one female founder, and 40% hail from outside of London. Company: Tech Nation Companies accepted into the newest Libra programme are working to transform multiple sectors; from finance, healthcare and clean technology to education and HR. This includes innovative companies who are creating technology to help growing diverse communities save money for the future (Bloom Money), working to end period pain for women (Hormonious Flo), and turning under-used nutritious plants from the forest in Central America into novel, carbonnegative superfoods (Tierra Foods).
Packages Packages Platinum Package 3,295 GBP- Limited Availability • Supporting front cover image & headline • 2 page article • Bespoke trophy • Wall plaque • Personalised digital logo • Personalised digital certificate • 4-page digital brochure Apr21077 OwlGaze launches revolutionary predictive threat detection solution, Blacklight, in the UK OwlGaze, the provider of cutting-edge, end-to-end cybersecurity solutions, today announces the UK launch of its revolutionary predictive AI threat detection software, Blacklight. OwlGaze’s mission is to keep organizations protected and to enable businesses to navigate their way through today’s complex and disjointed layers of cybersecurity. Blacklight is the first ever truly predictive, cloud-native, AI-powered detection software that acts as a centralised cybersecurity command centre for any organisation. Using advanced Artificial Intelligence (AI) and Machine Learning (ML), Blacklight is capable of sophisticated predictive threat detection, based on the collection, normalization, and analysis of all telemetry data. Blacklight’s investigation and threat hunting capabilities are aided by AI & ML based security analytics and data correlation. Enabling security teams to uncover threats more efficiently and gain better visibility. Blacklight significantly decreases risk and minimizes cost, and is available from a single, unified platform that is fully compatible with other security tools. “OwlGaze is proud to offer British businesses our unique, end-to-end predictive threat detection solution, enabling them to identify, prioritise and prevent cyber-attacks using advanced analytics and AI technology,” says Ralph Chammah, Chief Executive Officer of OwlGaze. “The threat detection market is undergoing radical transformation fuelled by continuously evolving changes to infrastructure, remote workforce, budget restructuring, and other business, compliance and security drivers. Today’s businesses, from startups through to large, multinational enterprises, are increasingly affected by cyber threats and they struggle to keep up. “Not only are we seeing a growth in the number of businesses targeted by cyber criminals, but attacks are also becoming ever more sophisticated, with increasing financial, operational, and reputational costs. At the same time, the cybersecurity market is highly fragmented and opaque for most businesses. To date, there has been very little cooperation between software vendors in the industry, and many claims about the intelligence and effectiveness of various solutions are exaggerated, at best. This was the reason we started OwlGaze, guides clients through complex cyber-related issues through our proprietary software, Blacklight. Our team’s decades of experience in cybersecurity gives us an unrivalled view of corporate requirements for British businesses, across multiple client industries.” A truly next-gen Security Information & Event Management (SIEM) using advanced Artificial Intelligence and Machine Learning to enable predictive threat detection and threat hunting Company: OwlGaze Legacy Security Information & Event Management (SIEM) platforms no longer meet the growing needs of security practitioners who face new and emerging threats. In its early days, SIEM was shaped by compliance drivers that dominated the era, like PCI or HIPAA. In recent years, however, SIEM has struggled to keep up with the challenges of cloud adoption and other digitization initiatives, falling behind in three critical areas: speed, flexibility, and scale. Traditional reactive SIEM approaches are becoming obsolete in today’s dynamically changing threat landscape, generating excessive alerts and false positives, and requiring time-consuming deployment and implementation, with limited scalability. OwlGaze’s Blacklight software gives today’s security leaders and SOC analysts a unique SOCaaS solution with attack detection, investigation, response, and compliance capabilities. Blacklight works seamlessly with other existing security solutions within a client’s technology stack, and uses all available data points to continuously detect, prioritize, and act upon attempted malicious activities. Blacklight’s cloud-based design allows low costs, truly predictive approach and scalable architecture that are unique features within the industry. “Many of today’s organisations are playing a catch-up game with increasingly sophisticated cyber criminals,” says Miro Pihkanen, Chief Security Officer, OwlGaze. “At OwlGaze, we understand that cyber threats shouldn’t be managed at an individual level, but that a more holistic approach is needed. Our mission at OwlGaze is clear: we help organisations identify, manage, and mitigate daily cyber risks to transform business performance in a safe environment. Importantly, we help proactively detect and prevent multi-disciplinary cyber threats, not just singular events. “Our unique approach is scoped, designed, and developed by cybersecurity and software industry leaders. It is based not only on theory but on decades of hands-on experience, by a team with a very clear understanding of the challenges and pain-points of the users of SOC and SIEM software. We are truly leveraging AI and ML, as Blacklight has been built from the ground up with these technologies in the core roots and foundations of the software. Unlike many other vendors who just scatter randomly trendy buzzwords into marketing materials.” OwlGaze launches revolutionary predictive threat detection solution, Blacklight, in the UK Editor’s Choice Package 5,295 GBP- Only One Available • Main front cover image & headline • 4 page article placed at the front end of the magazine • 2 Bespoke trophies • 1 Wall plaque • Personalised digital logo • Personalised digital certificate • 8-page digital brochure • 100 high quality copies of your 8-page brochure • Double Page Spread in future issue of Innovation in Business May21135 Tech Nation, the UK’s leading growth platform for tech scaleups, today announces the 35 tech startups with Black, South Asian, East Asian or Arab founders who have been accepted into Libra 2.0; the second iteration of the Libra programme for ethnically underrepresented tech founders in the UK. Companies accepted into the newest Libra programme are working to transform multiple sectors; from finance, healthcare and clean technology to education and HR. This includes innovative companies who are creating technology to help growing diverse communities save money for the future (Bloom Money), working to end period pain for women (Hormonious Flo), and turning under-used nutritious plants from the forest in Central America into novel, carbon-negative superfoods (Tierra Foods). This year, 40% of the new cohort companies are based outside of London - including companies from Scotland (such as Cyberodane), the North West (such as Dicey Tech), the East of England (such as Swapped) and the West Midlands (such as &facts). On top of this regional diversity, 63% of the companies have female founders, and collectively the companies operate in over 17 different countries (including the UK). The aim of this year’s Libra programme The six-month government-backed Libra programme was created to tackle the racial diversity challenges that exist in UK tech. Last year, Extend Ventures reported that between 2009 and 2019, three quarters of VC investment went to all-white founding teams, while under a quarter (23%) went to multi-racial founding teams, and just 0.24% went to allBlack founding teams. By supporting ethnically underrepresented tech leaders based in the UK (who are growing and scaling despite VC funding challenges), Libra aims to strengthen the UK’s position as one of the best places in the world to start and grow a business - for everyone. While the inaugural Libra programme focussed on improving the Black founder experience, Libra 2.0 will focus on companies with at least one ethnic minority founder with lived experience of little or no access to capital, networking and commercial opportunities, to help them access equal opportunities and accelerate their scaling journey. Libra 2.0 follows on from the success of the Libra 1.0 programme, which saw 2 Black-founded startup companies (edtech company Framework and HRtech company Flair) raise Seed funding within their first few months of joining the programme, and 6 companies (Boxx, Compare Ethics, Eccobell, Framework, Ruka and Owni) awarded the Black Fund Grant by Google for Startups. Tech Nation is delighted to be partnering with Cooley once again to deliver this year’s Libra 2.0 programme. Chris Coulter, a London-based Cooley partner and member of the firm’s diversity committee, said: “We were hugely impressed by the first cohort of businesses in Libra’s inaugural programme for underrepresented founders, and we are excited by the second group about to start this month. The quality of ideas and level of entrepreneurship we have seen are testament to the huge contribution to be made by the UK’s leading ethnic minority founders. We are proud to play a part in these startups’ journeys and to support the ongoing mission of Libra.” Company: Tech Nation Companies accepted into the newest Libra programme are working to transform multiple sectors; from finance, healthcare and clean technology to education and HR. This includes innovative companies who are creating technology to help growing diverse communities save money for the future (Bloom Money), working to end period pain for women (Hormonious Flo), and turning under-used nutritious plants from the forest in Central America into novel, carbonnegative superfoods (Tierra Foods). May21135 and HRtech company Flair) raise Seed funding within their first few months of joining the programme, and 6 companies (Boxx, Compare Ethics, Eccobell, Framework, Ruka and Owni) awarded the Black Fund Grant by Google for Startups. Tech Nation is delighted to be partnering with Cooley once again to deliver this year’s Libra 2.0 programme. Chris Coulter, a London-based Cooley partner and member of the firm’s diversity committee, said: “We were hugely impressed by the first cohort of businesses in Libra’s inaugural programme for underrepresented founders, and we are excited by the second group about to start this month. The quality of ideas and level of entrepreneurship we have seen are testament to the huge contribution to be made by the UK’s leading ethnic minority founders. We are proud to play a part in these startups’ journeys and to support the ongoing mission of Libra.” Tech Nation, the UK’s leading growth platform for tech scaleups, today announces the 35 tech startups with Black, South Asian, East Asian or Arab founders who have been accepted into Libra 2.0; the second iteration of the Libra programme for ethnically underrepresented tech founders in the UK. Companies accepted into the newest Libra programme are working to transform multiple sectors; from finance, healthcare and clean technology to education and HR. This includes innovative companies who are creating technology to help growing diverse communities save money for the future (Bloom Money), working to end period pain for women (Hormonious Flo), and turning under-used nutritious plants from the forest in Central America into novel, carbon-negative superfoods (Tierra Foods). This year, 40% of the new cohort companies are based outside of London - including companies from Scotland (such as Cyberodane), the North West (such as Dicey Tech), the East of England (such as Swapped) and the West Midlands (such as &facts). On top of this regional diversity, 63% of the companies have female founders, and collectively the companies operate in over 17 different countries (including the UK). The aim of this year’s Libra programme The six-month government-backed Libra programme was created to tackle the racial diversity challenges that exist in UK tech. Last year, Extend Ventures reported that between 2009 and 2019, three quarters of VC investment went to all-white founding teams, while under a quarter (23%) went to multi-racial founding teams, and just 0.24% went to allBlack founding teams. By supporting ethnically underrepresented tech leaders based in the UK (who are growing and scaling despite VC funding challenges), Libra aims to strengthen the UK’s position as one of the best places in the world to start and grow a business - for everyone. While the inaugural Libra programme focussed on improving the Black founder experience, Libra 2.0 will focus on companies with at least one ethnic minority founder with lived experience of little or no access to capital, networking and commercial opportunities, to help them access equal opportunities and accelerate their scaling journey. Libra 2.0 follows on from the success of the Libra 1.0 programme, which saw 2 Black-founded startup companies (edtech company Framework Tech Nation selects 35 scaleups to join programme • 35 tech startups have today been selected to join Tech Nation’s second Libra programme; designed specifically to combat racial inequality in UK tech by supporting ethnically underrepresented founders. • The companies selected to join Libra 2.0 are: &facts, Alice Camera, Boltzbit, Bendi, Bloom Money, COYOSY, Cyberodane, Data Duopoly, Dicey Tech, Fintellity, FoodLama, FullSpektrum, FutureMatch, Heyr, Hormonious Flo, Husmus, Hypha, Kodobe, Kweevo, LMF Network, CargoScanner, Manageable, Melior AI, Monadd, MySocialPulse, Ocushield, Resony, Sitigrid, Softlink.ai, Swapped, Tierra Foods, Uome, Veriom, WealthOS and ZeroCode Cloud. • The new companies joining Libra collectively employ over 170 people and have raised over £10 million in venture capital investment. • A majority (63%) of companies joining this year’s Libra programme have at least one female founder, and 40% hail from outside of London. Company: Tech Nation Companies accepted into the newest Libra programme are working to transform multiple sectors; from finance, healthcare and clean technology to education and HR. This includes innovative companies who are creating technology to help growing diverse communities save money for the future (Bloom Money), working to end period pain for women (Hormonious Flo), and turning under-used nutritious plants from the forest in Central America into novel, carbonnegative superfoods (Tierra Foods).
Packages Packages Single Items • Bespoke trophy: 345 GBP • Slate trophy: 345 GBP • Wall mounted plaque: 345 GBP • Personalised digital logo: 245 GBP • Personalised digital certificate: 245 GBP • Full Page Editorial: 395 GBP May21135 mainly catering for mass-produced cars. There’s a risk that some of these niche, historic car brands might not survive electrification unless companies such as IONETIC address their specific needs.” Dr. Monica Marinescu, Co-Founder of IONETIC and Senior Lecturer, Department of Mechanical Engineering, Imperial College London, said: “The EV battery sector is set to grow 15-30% annually for the next 10 years and so there is a huge opportunity for an agile start-up such as IONETIC. At a time when competition in this space is stronger than ever, it is crucial automotive companies pursue battery technologies that provide a balance between performance, cost reduction and resource optimisation. Our battery solution is the product of a diverse team of battery scientists, educated and trained at Imperial College, one of the world’s leading universities. We leverage the latest, stateof-the-art technologies to help businesses transition to electric mobility.” IONETIC reveals revolutionary electric vehicle battery pack technology cutting costs and development time for automotive manufacturers • UK start-up IONETIC’s state-of-the-art battery pack design platform can enhance energy density of EV battery packs by over 30% compared to existing off-the-shelf solutions1 • Its software quickly generates customisable, optimised designs that can increase the utilisation of pack volume by up to 120%2 • IONETIC can reduce battery pack design costs by over 90%3 for automotive OEMs • With plans to open a UK-based factory next year, IONETIC is set to be the only UK-based battery pack developer to offer an end-to-end, in-house battery solution, from initial conceptualisation to mass production IONETIC, the dynamic UK start-up specialising in electric vehicle (EV) battery pack technology, today launches its state-of-the-art EV battery pack design platform, which can cut the development cost and time for automotive manufacturers bringing a new electric vehicle to market. Producing a high-performance and safe battery pack solution has traditionally been expensive and time-consuming for many automotive companies. Fully customised designs are often unaffordable, while existing off-the-shelf battery pack solutions suffer from low energy density and poor optimisation. This is particularly true for lower volume niche automotive manufacturers with unique requirements. IONETIC overcomes these problems by offering an efficient blend of cost and customisation to help accelerate battery pack development like never before. Its state of the art software-based platform can boost energy density by 30% and increase utilisation of pack volume by up to 120%, compared to existing off-the-shelf solutions. It can also produce a battery pack design in days and reduce the costs of getting from requirements to mass manufacture by over 90% for automotive OEMs. This is due to the platform’s ability to automatically generate designs according to a series of fully adjustable parameters, while offering a vertically integrated solution to battery pack production, which includes homologation and mass manufacture. IONETIC is planning to open its first UKbased battery manufacturing facility next year, which will enable it to begin pilot production of its own battery pack designs. This will make IONETIC the only UK-based battery pack developer to offer an endto-end, in-house battery solution, from conceptualisation and prototyping through to homologation and production. James Eaton, CEO and Co-Founder of IONETIC, said: “There are many stages needed to get a battery pack into production. Automotive companies need to consider requirements, system design, homologation, embedded control, manufacturing options, and vehicle integration, to name a few. These stages are often done by different companies, which can lead to a costly, fragmented process. At IONETIC we facilitate all these stages, simplifying the process and reducing the cost for EV OEMs. “We’re currently focusing on niche automotive companies in the UK and Europe. They typically make less than 10,000 vehicles per year, so probably don’t meet the minimum order quantities of large global battery pack suppliers, or can’t meet their high design fees. These niche vehicle-makers are the unsung heroes that keep society functioning. Trucks, buses, construction vehicles, service vehicles and emergency vehicles all need to electrify in the next decade. We’re also in talks with iconic car brands and sports car manufacturers. Gigafactories are “These niche vehiclemakers are the unsung heroes that keep society functioning.” Subscribe to our newsletter www.innovationinbusiness.com
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