Packages Packages About Us Introduction innovationinbusiness.com • Entry into the MarTech Innovator Awards di rectory • Access to & use of the official press release Returning for i ts second year, Innovat ion in Business are proud to announce the MarTech Awards 2023! The MarTech Awards 2023 aim to showcase the technological innovators in the market ing sector that have contr ibuted towards present ing the industry wi th the success that i t carr ies today. The MarTech Awards examine the individuals and companies who have excel led in thei r l ine of work – cast ing a l ight on the best in the industry and recognising those for thei r commi tment and dedicat ion. Wi th the MarTech industry exponent ial ly increasing in popular i ty and success, the forecast for 2023 is showing signs for even further growth, making this is a pr ime opportuni ty to promote your achievements. Free of Change Bronze Package 625 GBP • Ful l page of edi tor ial • Bespoke trophy • Personal ised digi tal logo Shipping included May21135 mainly catering for mass-produced cars. There’s a risk that some of these niche, historic car brands might not survive electrification unless companies such as IONETIC address their specific needs.” Dr. Monica Marinescu, Co-Founder of IONETIC and Senior Lecturer, Department of Mechanical Engineering, Imperial College London, said: “The EV battery sector is set to grow 15-30% annually for the next 10 years and so there is a huge opportunity for an agile start-up such as IONETIC. At a time when competition in this space is stronger than ever, it is crucial automotive companies pursue battery technologies that provide a balance between performance, cost reduction and resource optimisation. Our battery solution is the product of a diverse team of battery scientists, educated and trained at Imperial College, one of the world’s leading universities. We leverage the latest, stateof-the-art technologies to help businesses transition to electric mobility.” IONETIC reveals revolutionary electric vehicle battery pack technology cutting costs and development time for automotive manufacturers • UK start-up IONETIC’s state-of-the-art battery pack design platformcan enhance energy density of EVbattery packs by over 30% compared to existing off-the-shelf solutions1 • Its software quickly generates customisable, optimised designs that can increase the utilisation of pack volume by up to 120%2 • IONETIC can reduce battery pack design costs by over 90%3 for automotive OEMs • With plans to open a UK-based factory next year, IONETIC is set to be the only UK-based battery pack developer to offer an end-to-end, in-house battery solution, from initial conceptualisation to mass production IONETIC, the dynamic UK start-up specialising in electric vehicle (EV) battery pack technology, today launches its state-of-the-art EV battery pack design platform, which can cut the development cost and time for automotivemanufacturers bringing a newelectric vehicle tomarket. Producing a high-performance and safe battery pack solution has traditionally been expensive and time-consuming for many automotive companies. Fully customised designs are often unaffordable, while existing off-the-shelf battery pack solutions suffer from low energy density and poor optimisation. This is particularly true for lower volume niche automotive manufacturers with unique requirements. IONETIC overcomes these problems by offering an efficient blend of cost and customisation to help accelerate battery pack development like never before. Its state of the art software-based platform can boost energy density by 30% and increase utilisation of pack volume by up to 120%, compared to existing off-the-shelf solutions. It can also produce a battery pack design in days and reduce the costs of getting from requirements to mass manufacture by over 90% for automotive OEMs. This is due to the platform’s ability to automatically generate designs according to a series of fully adjustable parameters, while offering a vertically integrated solution to battery pack production, which includes homologation and mass manufacture. IONETIC is planning to open its first UKbased battery manufacturing facility next year, which will enable it to begin pilot production of its own battery pack designs. This will make IONETIC the only UK-based battery pack developer to offer an endto-end, in-house battery solution, from conceptualisation and prototyping through to homologation and production. James Eaton, CEOandCo-Founderof IONETIC, said: “There are many stages needed to get a battery pack into production. Automotive companies need to consider requirements, system design, homologation, embedded control, manufacturing options, and vehicle integration, to name a few. These stages are often done by different companies, which can lead to a costly, fragmented process. At IONETICwe facilitate all these stages, simplifying the process and reducing the cost for EVOEMs. “We’re currently focusing on niche automotive companies in the UK and Europe. They typically make less than 10,000 vehicles per year, so probably don’t meet the minimum order quantities of large global battery pack suppliers, or can’t meet their high design fees. These niche vehicle-makers are the unsung heroes that keep society functioning. Trucks, buses, construction vehicles, service vehicles and emergency vehicles all need to electrify in the next decade. We’re also in talks with iconic car brands and sports car manufacturers. Gigafactories are “These niche vehiclemakers are the unsung heroes that keep society functioning.” MarTechAwards CompanyName AwardTitle
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